Publication Name: Sioux Falls Shopping News

Page Size: Full Page: 8 1/4" w x 16" h

Position Available: Open space at close.

Issue Description: Open

Issue Circulation: 85,000

Color: Any

Asking Price: $850.00 net / page

Material Due Date: Weekly deadlines

Expiration Date: Open

Publication Format: Tabloid

Publication Audience: Business-to-consumer

Publication Frequency: Weekly

Publication Distribution: Regional

Publication Description:

1. Complete saturation of the Sioux Falls market
2. 84,428 audited circulation. The largest audience in Sioux Falls, with a delivery control factor of 99%
3. 170,000 readers, 75% hand delivered to their homes
4. Largest print media in North and South Dakota
5. Readership of retail store ads is 98%
6. Readership of classified ads is 96%
7. Readership of advertising inserts is 98.20%
8. 83.77% keep their copy 3 or more days
9. Superior shelf life, 51.31% keep their copy 7 or more days
10. Read 2.48 times per week
11. A minimum of two people read each copy
12. 67.98% keep their copy of the Informer 7 days or more
13. The Informer has the longest shelf life of any print medium in Sioux Falls and is read 6.73 times throughout the week
14. 99.48% of Shopping News readers use coupons
15. 46.39% of Shopping News readers have $30,000 plus income
16. The Shopping News is a complete buyers guide
17. Most economical print advertising rates in Sioux Falls, more for your dollar
18. Distribution avenue for national and local retail chains
19. Dedicated and loyal readership, 86.98% have read for 3 or more years
20. Females are a proven decision maker in purchasing decisions, Shopping News offers 73.44% female readership
21. **Bonus** Print advertisements are posted on the web at no additional charge

Contact: or call 800-843-6805

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